Posts Tagged ‘NCAA College Basketball Tournament’


March 19, 2008

jones220.jpg Rob Jones

With the NCAA College Basketball Tournament soon to tip off, it sometimes feels like we’re being beseiged with information about all 65 teams.

I’m sure it’s hard to come up with something interesting on every single team in the tournament. The website The Realests, though, got a nice shot in on the NY Daily News. They noticed that the paper did a “Fun Facts” blurb on all 65 teams in the tournament.

And they spotted this “Fun Fact” about San Diego:

FUN FACT: Power forward Rob Jones, a 6-5, 230-pound freshman, turned down football offers from such traditional powers as Notre Dame, Miami and Oregon to pursue a basketball career. He is the grandson of Jim Jones, the leader of the Jonestown jungle compound where more than 900 people were killed in 1978 in a mass murder/suicide.

Geeze, I guess some facts are more “fun” than others.


I don’t know how the deaths of 900 people makes the “fun facts” list. But, I guess nobody died and made me newspaper editor.


Reverend Jim Jones


March 16, 2008


CBS will make a reported $25 million in ad sales with its internet broadcasts of March Madness this year.

By comparison, that’s nowhere near the $450 million dollars that the network will bring in for ad sales of its television broadcast of the NCAA basketball tournament. Still, it’s double what the network made just last year on its “March Madness On Demand” internet broadcasts.


Plus, because of the low cost of broadcasting games on the internet, that 25 million represents $ 18 million in pure profit.

It also represents a trend. More and more sports content is going to be offered online.

“This is only the beginning,” said James McQuivey, an analyst at Forrester Research Inc. in Cambridge, Massachusetts. “More events will find this success in the coming year. The Beijing Olympics is an obvious one.”


Major League Baseball is another sport that has been raking in extra cash because of people watching games on their computers.

Also, keep in mind, this is basically found money for the networks. Internet sources of revenue didn’t even exist when CBS negotiated its current tv deal with the NCAA. In fact, March Madness On Demand itself didn’t exist until 2006.


Now CBS has exclusive rights for the internet broadcasts of March Madness. And they didn’t have to pay a cent for those rights.

That’s certain to change in the future.