Posts Tagged ‘Budweiser’

BUDWEISER MAY ABANDON SPORTS ADVERTISING

July 15, 2008

This Bud’s NOT for you!

That’s what American sports franchises may soon be finding out. This week American brewer Anheuser-Busch was bought by a European brewing company called InBev for $52 billion.

According to an article in the USA Today, Budweiser (the signature beer for the AB franchise) spent $218 million on sports ads last year. Analysts say that spending will be slashed by the new owners. The USA Today article says Budweiser’s sports ad budget may be cut by a third (or more.)

OUT TO PASTURE ?

EUROPEANS TRY TO TAKE OVER BUDWEISER!

June 12, 2008

THIS BUD’S FOR EU

Belgian brewer InBev has made a $46 billion buyout offer to Anheuser-Busch, the largest brewery in America. The makers of Budweiser are not commenting on the CASH offer (which may be too good for the company to pass up) other than to say,

“The board will pursue the course of action that is in the best interests of Anheuser-Busch’s stockholders.”

Uh oh.

Local politicians are panicking over the possible sale and a website called www.savebudweiser.com has been set up to stop the sale.


Follow

Get every new post delivered to your Inbox.